We take your privacy seriously. This policy explains exactly what data l89y collects, how it is used, and the rights you hold as an l89y player in Bangladesh.
About This Policy
This Privacy Policy ("Policy") describes how l89y collects, processes, stores, shares and protects personal data relating to users of the l89y platform, including the website at https://l89y.vip and all associated services. By creating an account or using the l89y platform, you acknowledge that you have read and understood this Policy and consent to the collection and use of your personal data as described herein.
This Policy was last updated in 2026. l89y may update this Policy from time to time to reflect changes in applicable law, platform features or data processing practices. Where changes are material, l89y will use reasonable efforts to notify registered account holders. Your continued use of the platform after any update constitutes acceptance of the revised Policy.
This Policy applies to all personal data processed by l89y in connection with the platform, regardless of the device or method used to access it. It covers data collected directly from you, data collected automatically through platform use, and data received from third-party payment providers and identity verification services. This Policy is written in English. In the event of any discrepancy between the English version and any translated version, the English version prevails.
Your Privacy at a Glance
Six key principles that guide how l89y handles your personal data.
🔒
SSL Encrypted
All data transmissions secured with SSL encryption.
🚫
Never Sold
Your personal data is never sold to third parties.
📱
BDT Payments
Payment data handled via bKash, Nagad and Rocket only.
l89y collects personal data from you in several ways: directly when you register or use the platform, automatically through your device and browsing activity, and in some cases from third-party services that help us verify your identity or process your payments. The categories of personal data we collect are set out below.
Identity Data
Full name, date of birth, gender, nationality, copies of government-issued ID provided during KYC verification.
Contact Data
Mobile phone number, email address, and any correspondence sent to l89y support.
Financial Data
Mobile wallet identifiers (bKash, Nagad, Rocket account numbers), deposit and withdrawal history, account balance records.
Usage Data
Platform login times, games played, bets placed, session duration, pages visited, and in-play betting behaviour.
Technical Data
IP address, device type, operating system, browser type and version, time zone, and cookie identifiers.
l89y does not collect sensitive personal data such as racial or ethnic origin, religious beliefs, political opinions, genetic data, or biometric data unless specifically required for regulatory compliance purposes and only to the minimum extent necessary. Where any such data is collected, you will be informed separately.
How We Use Your Personal Data
l89y uses your personal data only for the purposes described in this Policy. We do not use your data for purposes that are incompatible with those for which it was collected. The primary purposes for which we process your personal data are set out in the clauses below.
4.1
Account Management
We use your identity and contact data to create and manage your l89y account, to verify your identity in accordance with our KYC obligations, and to communicate with you about your account including account status updates, security alerts, and responses to your support queries.
4.2
Payment Processing
We use your financial data to process deposits and withdrawals via bKash, Nagad, Rocket and other approved payment methods, to maintain accurate transaction records, to detect and prevent fraudulent payment activity, and to comply with anti-money laundering obligations. Payment data is processed only to the extent necessary to complete the relevant transaction and maintain required records.
4.3
Platform Improvement and Personalisation
We use usage data and technical data to understand how players interact with the l89y platform, to identify and fix technical issues, to improve the overall user experience, and where you have not opted out, to personalise content and promotional offers shown to you based on your gaming preferences and activity history. You may opt out of personalised marketing at any time via your account settings.
4.4
Responsible Gaming Monitoring
We monitor usage data and betting behaviour patterns to identify players who may be showing signs of problem gambling. Where such patterns are detected, l89y may proactively contact the player with responsible gaming information or apply account-level limits in accordance with our Responsible Gaming policy. This processing is carried out in the interest of player welfare and is a core component of our platform obligations.
Legal Basis for Processing
l89y processes your personal data only where a valid legal basis exists for doing so. The three principal legal bases on which l89y relies are set out below.
5.1
Contract Performance
Much of the personal data l89y processes is necessary for the performance of the contract between you and l89y — namely, the Terms and Conditions governing your use of the platform. Without processing your identity data, contact data, and financial data, l89y cannot operate your account, process your deposits and withdrawals, or provide you with access to the games and betting markets on the platform.
5.2
Legal Obligation
l89y is subject to a range of legal and regulatory obligations that require the processing of personal data, including anti-money laundering (AML) obligations, know-your-customer (KYC) requirements, and responsible gaming obligations. Where processing is required to comply with a legal obligation, l89y is required to carry out that processing regardless of your consent preferences.
5.3
Legitimate Interests
l89y may also process personal data where it has a legitimate interest in doing so and that interest is not overridden by your rights and interests. Legitimate interest processing includes fraud prevention, platform security monitoring, responsible gaming monitoring, and internal analytics used to improve the platform. Where l89y relies on legitimate interests, it has assessed that the processing is proportionate and that your interests do not override l89y's legitimate operational needs.
Sharing Your Personal Data
l89y does not sell, rent, or trade your personal data to any third party. We share your personal data only in the limited circumstances described in this section, and only with parties who are contractually bound to handle it securely and in accordance with applicable data protection requirements.
6.1
Payment Service Providers
When you make a deposit or request a withdrawal, l89y shares the minimum necessary financial and identity data with the relevant payment service provider (bKash, Nagad, Rocket or Upay) to complete the transaction. These providers process your data only as instructed by l89y and are not permitted to use your data for their own independent marketing or profiling purposes in connection with your l89y account.
6.2
Identity Verification Services
To comply with KYC obligations, l89y may share identity data with third-party identity verification providers. These providers check the authenticity of documents you submit and return a verification result to l89y. They are not permitted to retain copies of your identity documents beyond the period required to complete the verification check.
6.3
Legal and Regulatory Authorities
l89y may disclose your personal data to law enforcement agencies, regulatory authorities, or other competent authorities where required to do so by applicable law, court order, or where l89y has a good-faith belief that disclosure is necessary to prevent fraud, money laundering, or other illegal activity. In such cases, l89y will disclose only the minimum data required to satisfy the legal obligation or investigative need.
l89y will never share your personal data with advertisers, data brokers, social media platforms, or any third party for commercial profiling or targeted advertising purposes. Your data is used only to operate and improve your l89y account and to comply with applicable legal obligations.
Payment Data and Mobile Wallets
l89y processes all financial transactions in Bangladeshi Taka (BDT) through approved local mobile financial services including bKash, Nagad, Rocket and Upay. When you initiate a deposit or withdrawal, the transaction is routed through the relevant mobile wallet provider's infrastructure. l89y stores a record of the transaction reference, amount, timestamp and the mobile wallet number associated with your account for the purposes of transaction reconciliation, dispute resolution and AML compliance.
l89y does not store full mobile wallet PINs, passwords or authentication credentials. Payment authentication is handled directly between you and your mobile wallet provider (bKash, Nagad, Rocket) through their own secure channels. l89y has no access to your mobile wallet PIN at any point in the transaction process. If you suspect that your mobile wallet has been used without your authorisation in connection with an l89y transaction, contact l89y support immediately via live chat.
Cookies and Tracking Technologies
l89y uses cookies and similar tracking technologies on the platform to ensure core functionality, remember your preferences, and analyse how the platform is used. The following categories of cookies are in use on the l89y platform.
8.1
Essential Cookies
These cookies are strictly necessary for the platform to function and cannot be disabled. They include session management cookies that keep you logged in during an active session, security cookies that help detect and prevent fraudulent activity, and cookies that remember your language and currency preferences within a single session. Disabling essential cookies through your browser settings will prevent the platform from functioning correctly.
8.2
Analytics Cookies
Analytics cookies help l89y understand how players navigate the platform, which pages are visited most frequently, where players encounter errors, and how long sessions last on average. This data is aggregated and used to improve the platform. Analytics cookies do not identify you personally — they record device-level and session-level behaviour only. You may opt out of analytics cookies via your browser settings or a cookie preference tool where provided.
8.3
Preference Cookies
Preference cookies remember your platform settings across sessions, such as your chosen interface language and notification preferences. These cookies improve your experience by avoiding the need to re-enter preferences every time you log in. Preference cookies can be disabled via your browser settings, but doing so may require you to reconfigure your preferences on each visit.
Your Data Rights
As a user of the l89y platform, you have a number of rights in relation to the personal data we hold about you. These rights are set out below. To exercise any of these rights, contact l89y support via live chat or email [email protected]. l89y will respond to all valid rights requests within a reasonable timeframe.
9.1
Right of Access
You have the right to request a copy of the personal data l89y holds about you. On receiving a valid access request, l89y will provide you with a summary of the personal data held, the purposes for which it is processed, and the categories of third parties with whom it has been shared.
9.2
Right of Rectification
If any personal data l89y holds about you is inaccurate or incomplete, you have the right to request that it be corrected. You may update basic contact details such as your email address or phone number directly within your account settings. For corrections to identity data, please contact support with the relevant documentation.
9.3
Right of Erasure
You may request the deletion of your personal data and l89y account. l89y will action valid erasure requests where there is no overriding legal obligation to retain the data. Please note that certain data — particularly transaction records and KYC documents — may need to be retained for a legally mandated period even following an account closure request. l89y will inform you of any such retention obligations at the time of your request.
9.4
Right to Object
You have the right to object to the processing of your personal data where l89y relies on legitimate interests as the legal basis for that processing. You also have the right to object to the use of your personal data for direct marketing purposes at any time. To opt out of marketing communications, update your preferences in your account settings or contact support.
9.5
Right to Data Portability
Where l89y processes your personal data on the basis of contract performance or your consent, and the processing is carried out by automated means, you have the right to receive a copy of your personal data in a structured, commonly used and machine-readable format. Contact l89y support to make a portability request.
Data Retention
l89y retains personal data only for as long as is necessary for the purposes for which it was collected, or as required by applicable law. Account data is retained for the duration of your account and for a period following account closure to satisfy legal, regulatory and compliance obligations. Transaction records and KYC documentation may be subject to mandatory retention periods under applicable financial services regulations, which l89y is required to observe regardless of account status.
Usage data and analytics data that cannot be linked to an identified individual is typically anonymised or aggregated after a shorter retention period and may be retained for longer periods in anonymised form for platform improvement purposes. Marketing preferences and opt-out records are retained indefinitely to ensure l89y does not contact individuals who have requested no further marketing contact.
Data Security
l89y implements technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, destruction or alteration. These measures include SSL encryption for all data transmissions, access controls limiting which staff can access personal data systems, regular security reviews and penetration testing, and secure data storage with restricted physical and logical access.
While l89y takes all reasonable precautions to safeguard your personal data, no platform or transmission system is completely immune to security risks. In the event of a data security incident affecting your personal data, l89y will notify you as required by applicable law and will take prompt remedial action. You can help protect your account by keeping your login credentials confidential and notifying l89y support immediately if you suspect any unauthorised access to your account.
Children and Minors
The l89y platform is strictly for adults aged 21 and above. l89y does not knowingly collect personal data from any person under the age of 21. If l89y becomes aware that personal data has been collected from a person under 21, that data will be deleted promptly and the associated account will be closed. If you are a parent or guardian and believe that a minor has registered on the l89y platform, please contact l89y support immediately via live chat so that the account can be reviewed and closed.
Changes to This Privacy Policy
l89y reserves the right to update or modify this Privacy Policy at any time. The revised Policy will be published on this page with an updated effective date. Where changes are material — for example, where we introduce a new purpose for processing your data or share your data with a new category of third party — l89y will use reasonable efforts to notify you directly via the contact details registered on your account.
Your continued use of the l89y platform following publication of a revised Privacy Policy constitutes your acceptance of the updated Policy. If you do not agree with any changes to this Policy, you should stop using the platform and may request closure of your account by contacting l89y support.
Contact Us About Privacy
If you have any questions, concerns or requests relating to this Privacy Policy or the way in which l89y processes your personal data, please contact the l89y support team via live chat (available 24/7 in both English and Bengali) or by email. l89y aims to respond to all privacy-related enquiries within 5 business days.
Email for privacy enquiries: [email protected]. Please note this address is for written correspondence only and is not monitored in real time. For urgent account security matters, use the live chat channel for the fastest response.
Your Privacy Is Our Priority
Questions about how your data is handled? Our support team is available around the clock. You can also explore our Responsible Gaming page to understand how l89y protects player welfare.